“Why would you harm me? You’re supposed to be the complete opposite of that.” “The betrayal is just so hard to fathom,” she said. She felt as though she’d been in a long-term relationship with the brand. (The group now has close to 60,000 members.) Malik read the posts and cried in recognition and horror, though “it still took me a few months to process, because I was still in denial”, she told the Guardian. The group, Hair Damage & Hair Loss from DevaCurl – You’re not CRAZY or ALONE, started by Orlando-based hair stylist Stephanie Mero, had 3,000 members at the time who all experienced similar damage they attributed to DevaCurl. Though she had received several concerned DMs from followers experiencing similar hair damage, it wasn’t until she joined a Facebook group later that summer that she admitted the culprit could be her beloved hair products.
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